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O-I Europe - The World’s Leading Glassmaker

O-I is the world's largest glass container manufacturer, with more than 24,000 employees and operations in 21 countries. The $6.6 billion company is headquartered in Perrysburg, Ohio, U.S.A., and holds market leadership positions in each of the four regions in which it operates - Asia Pacific, Europe, Latin America and North America.

By the numbers:

  • $6.6bn in net sales in 2010
  • 81 plants in 21 countries
  • Joint ventures in China, Italy, Malaysia, the United States and Vietnam
  • 24,000+ employees worldwide
  • 1,900+ worldwide patents
  • 49,000+ customers in 86 countries
  • 10,000 products
  • 600+ new products launched in 2010
  • 4.5m tonnes of post-consumer recycled glass used globally in 2010

O-I glass containers protect the purity, quality and flavor of thousands of well-known food and beverage products, including beer, wine, spirits and non-alcoholic drinks. O-I services all types of businesses, from multinationals like Diageo, Anheuser-Busch InBev, Coca-Cola and Nestle through nationally important companies right down to small vintners or microbrewers.


Our legacy

Innovation has characterized O-I since the company's inception. Glass pioneer Michael J. Owens founded the company in 1903, when he invented the automatic bottle-making machine. In 1929, Owens Bottle Company merged with Illinois Glass Company to form Owens-Illinois, Inc.



As the industry leader for more than 100 years, O-I has formed glass into effective and distinctive containers for some of the world's best-known consumer brands. Today, building on Michael Owens' heritage, O-I is redefining the future of glassmaking through a continued commitment to innovation, technology and sound environmental practices.

Glass is Life™

For more than 3,000 years, people have used glass to hold food and drink - life's very fundamentals. Yet, for some time, glass has lacked a champion to voice its strengths. As the global industry leader, O-I is speaking up with a new "Glass is Life™" campaign, designed to emphasize that glass is integral to an authentic brand experience. Six pillars, identified through consumer research, provide the campaign platform:

  • Taste: glass protects flavor and preserves the taste the maker intended
  • Sustainability: glass is endlessly recyclable and has one of the lowest carbon footprints of any packaging material
  • Quality: Glass communicates a premium quality that gives brands a sense of beauty and differentiation on the store shelf
  • Health: Glass is naturally safe and does not alter the flavour and quality of food and drinks
  • Versatility: Glass extends brand life into the home by providing utility long after its contents are consumed
  • Transparency: Glass lets consumers clearly see what's inside


Those benefits get noticed. Research shows consumers worldwide prefer glass packaging - especially for non-alcoholic beverages, beer, condiments, preserved foods and wine - and consider it a premium option. Glass is a superior brand differentiator - just what you'd expect from one of the world's most naturally desirable packaging materials.

To find out more about the Glass is Life™ campaign visit the microsite www.GlassIsLife.com.

To view a video of our products, please click here.


O-I Regional Contacts

North America
Sara Alcroft
North American Marketing Communications
+1 567 336 7523

Latin America
Mariana Ceruti
Latin American Communications
+55 11 2542 8040

Dieter Lehmann
Asia Pacific Communications
+61 392 362 404

Melianthe Leeman
European Marketing Communications
+41 21 703 4139